Matthew Yousefian

Get to know me

My heart is captivated by the exquisite dance of Technology and Art, and the harmonious fusion of these passions in Product Design fills me with boundless excitement! My journey is one of perpetual learning and fearless experimentation, where each stumble is but a stepping stone to greater heights. Through this resilient spirit, I've cultivated a wisdom beyond my years.

+5

Years of Experience

+27

Projects

9

Industries

+12

Teams

4

Countries

2

Failed Startups :)

Skills

Interface Design

Interaction Design

Design Systems

Design Management

Icon & Illustration Design

Usability Evaluation

Tools

Figma

After Effects & Lottie

Miro

Hot-jar

Google Analytics

Hobbies

Music and Rave

Gym

Learning :)

Crypto

Nature and Traveling

Photography

“I Believe, Every year should be a huge leap for my knowledge and life, otherwise I consider it as a wasted year.

Experience

Digitain - Senior Product Designer

Aug 2022 - PRESENT, Yerevan - Armenia, FULL TIME

Digitain is an award-winning, global, iGaming software solutions provider,

offering its partners a world-class Sports-book and Casino platform.


Working on Online Casino product full redesign process (B2B)

Working on Website general sections full redesign process (iFrame) (B2B)

New design system creation and maintenance

Mentoring team members and guiding through design processes

Creating design workflows from scratch for the team

Creating User / Design centered culture across the team

Communicating with other teams for better product integration and consistency

Digikala - Product Designer

Jul 2021 - Nov 2022, TEHRAN - IRAN, FULL TIME / PART TIME

Digikala is one of the largest E-commerce company in the MENA region, with +30 million users.

I was working on Shopping platform both Customer and Seller side products (B2C and B2B) with +30m user.


Working in a team of +24 designers, including DesOps, UX Writers, Visual Artists, and UX Researchers

Making and maintaining Design System connected to the main Design System of Digikala

Working alongside researchers and product managers to evaluate data and tasks

Making vital changes on Shopping Discovery flow in full Re-design process

Re-designing VMS panel (MVP to current version)

Mark It Done - Product Designer

Sep 2021 - Jul 2022, LOS ANGELES - USA, FREELANCE / REMOTE

Mark It Done is a creative technical Agency that partners with Digital Marketing and Advertising agencies,

Consumer brands, and Corporations towards meaningful audience engagement & growth.

I was working on several FMCG based websites, in the implementing and improvement phases.


Working in a team of +27 Designers, Developers, Project managers and etc.

One of our projects won the Honorable Mention of Awwwards.

Communicating with different clients across the Europe and USA for maintaining features and defining needs

Helping clients to reach their business goals by my designed products based on their and user needs

MCI (Hamrah-e-aval) - Product Designer

Apr 2020 - Oct 2021, TEHRAN - IRAN, FULL TIME

Hamrah-e-Aval is the first and largest mobile operator in Iran.

I was working on Google alternative in the region as a Search Engine and Browser application.


Working on both Android / IOS Browser Application and Search Engine with +1 million users

In charge of GA and UX research

Increasing DAU/MAU metric to +60%

Designing and maintenance of Design System

Working closely with product managers and developers for implementing and improving features

Dorhato - UX Designer

Jun 2018 - Jul 2020, TEHRAN - IRAN, CONTRACT

Dorhato is one of the biggest online car auction websites in Iran with +5m user.

I was working on Redesign process of Online Car Valuation and Online Car Leasing dashboard.


Working on ASD based team to optimize C2C product experience based on evaluated data

Defining BOM of redesign process based on Customer Validation

Increasing DAU/MAU metric to +50%

Defining new pipeline for design process of the product

Sasziran - Volunteer UX Designer

Feb 2017 - Jan 2018, TEHRAN - IRAN , FULL-TIME

Saziran Investment Holding is a well-known Company for financing construction projects in Iran.

I was helping in designing their landing pages for increasing investment opportunities from scratch.


Focusing on business and market needs for providing better solutions & feature based landing pages

Certificates

University of California San Diego

University of Michigan

IELTS Organization

3 stages of IELTS General Training

Cambridge University

Mock certificate